Outsource Your Marketing Needs
No matter what your product offering is...
No matter who your demographic buyer is...
Laura Weiss and Associates
Results Driven Marketing
Strategic programs designed to create consumer interest in your product offering
Print Advertising
Creating eye-catching newsletters, brochures, direct mail pieces and print communications for targeted audiences
Collateral Creation and Production
Does your collateral sell your community or sell your company brand? You can
have both...collateral material that brands your company and sells your communities
New Community Start Ups
From the feasibility study, to... Sales trailer set up, to...Model planning and
execution, to...Sales office layout and merchandising, to...Signage, to...Collateral,
to...Grand Opening planning, to...Placing the "right" sales team, to...Execution
of the Grand Opening....and Beyond
Signage
Creative and production management of all signage, exterior and interior
Web Site Initiatives
On-Line Concierge Program
Web Site Custom Optimization
Is your company positioned to bring you the most leads from your web site?
Training Manuals
Step by step training to introduce your new sales counselor to your team and your company as well as to keep "Top Gun" training techniques fresh in the minds of your entire sales team
Realtor Outreach Programs
How to connect with the "right" Realtors/Brokers
How to build the relationships
How to connect with the "key" players to capture relocation business
Relocation Programs You Can Use To Build Your Realtor Relocation Contacts
Corporate Outreach Programs
What local businesses attract the same demographic as you are selling to or attempting to sell to?
What are the "hot spots" in your local community?
Who is spending time in these "hot spots"?
How do you attract these people into your sales centers?
Grand Openings / Event Planning
Planning and executing events for defined internal and external audiences
Whether your budget is $1,000 or $100,000, your events need to make a statement
and appeal to the proper demographic
PR Management
Developing advertising messages and orchestrating production, to execute publicity programs that reinforce and extend advertising strategies and your company's message
Marketing Budgets
Creation of annual marketing budget
How to manage to your annual marketing budget
Model Merchandising
A powerful tool in today's highly competitive market. The proper merchandised
interior, appeals to the emotional "hot button" of your prospective buyers with a
subliminal message of "I can live in this home, in this community" and "I want the
lifestyle this community and this home has to offer"
Strategic Marketing
Competitive Market Analysis (comp study)
Land Acquisition Package (Feasibility Study)
Focus Groups
Consumer Survey Packages
Community Analysis
